Most logos make use of color. Logo designers creating a color logo will generally also create a black and white variation of the logo for the client to ensure the logo is readable and effective in black and white (in case a client needs to use the logo on black and white media).
Occasionally, designers go the other way and create the primary logo in black and white. And why not? These logos can be particularly striking, clean and memorable. The examples below show how removing color can actually make a logo stand-out!
Below are also examples of logo designs. You may wish to compare the logos below with logos from the following articles:
• 50+ Unique and Inspiring Red Logo Designs
• 44 Examples of Unique and Inspiring Green Logos
• 40+ Cool Typographic Logo Designs
33 Black and White Logo Designs
Conclusion
Next time you create a color logo for a client (and then its black and white equivalent) maybe you should stop and honestly ask yourself: “does the black and white version actually look better?” You might be surprised by the answer!
38 Responses
Jocke
June 29th, 2010
Wow, some of them were just amazing. Really enjoyed Northfields tailors inc and panda communications.
sriganesh
June 29th, 2010
Thanks for the inspiration !! the MoSleep is so good
Unique Design
June 29th, 2010
That’s an amazing showcase! I like almost all of them. It’s clear that basilar shapes designed in only black and white can help focalize on the meaning of the mark, instead of on the appearence of itself. Black and white logos are also ideal for some negative space play.
Thanks for sharing Ronald!
behzad
June 29th, 2010
Some of the best logo’s are simple ones like these. Thanks for compiling them.
Manny
June 29th, 2010
cool dude..thanks for sharing
kim
June 29th, 2010
very nice list,the eyelashes logo is brilliant..
Ralph
June 29th, 2010
once again an excellent list..and very inspiring!
cheers
Jordan
June 29th, 2010
Superb! I love the “panda” logo.
Suhela
June 29th, 2010
Nice collection! Really liked the urban chic logo…
Jae Xavier
June 29th, 2010
lol, chili dog is fun. brings smile :)
Osvaldas
June 29th, 2010
Saw these logos hundreds of times in similar posts. Expecting something new next time, instead of seeing the repeated content.
Kenneth
June 29th, 2010
I think some of them are GREAT, but some are just plain ugly.
K&M Kickboxing
One Stop Films
Creative Pill
Magic Identity
I can’t see why these should be on the list, to be honest.
Clervius
June 29th, 2010
Everytime I see a logo. I try to visualize it in black and white. If it can’t be done.. I consider it an extreme flaw in the design.
Sheryl James
June 29th, 2010
MOSLEEP is great.
Pusparaj
June 29th, 2010
Single tone logo… my first preference. Thank for the pretty nice collection.
Dan @ wpevolved
June 30th, 2010
Nice collection here! It is very important for a logo to look good in black and white.
Jacob
June 30th, 2010
Panda is amazing… you don’t know where you see it, but you see it! Good collection!
online logo design
June 30th, 2010
amazing black and white logos.
I immensely like the urban chick and the greentree logos.
very nice post.
LukeSF
June 30th, 2010
Love logos when they look great in B&W… Guess that’s a must for any identity…
Andrew James
June 30th, 2010
NORTHFIELDS TAILORS INC, i must say a WOW to the idea, and the combination of hat & tie is being well utilized.
pakaworld
June 30th, 2010
That was awesome post. I think i need to book mark this so that i will refer to it later when i get a job on logs. Thank you for search a wonderful post
Julian
June 30th, 2010
Panda rocks! Far the best.
Matthias Köhler
June 30th, 2010
Dotmonster is awesome :)
Eko iBrand
July 1st, 2010
Nice logo…thanks for given me the inspiration
Agon
July 1st, 2010
great collecetion…thanks for sharing….when i looked at HUMAN logo i thought that why is this logo in this beautifull collection, coz it looked very simple to me, but when i saw the meaning of that, i was shocked, best of all logos i ever seen…
aditia
July 7th, 2010
that urban chic very cool
leonid
July 9th, 2010
cool collecetion!!!
Katiewithanie
July 9th, 2010
Very sleek looking collection I enjoyed this post every much. Logo Lounge has a great collection of logos for inspiration as well.
lunamargherita
July 21st, 2010
i have to admit: sometimes you just have to sit down and start thinking not about the logo, but about everything concerning the semantic field of what you’re talking about.
in my first logos, i used to be afraid of timing, of logo itself.
you just have to sit down, imaginate, connect, create.
gabo
July 22nd, 2010
the human logo is awesome
How do you?™ Answers
August 28th, 2010
Great set of logos thanks for sharing them
lizz_berry20
September 4th, 2010
Woooow really are so creative and funny congratulations for this logos are amazing
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