Designers are humans. They commit mistakes too, but there are certain mistakes that a designer should do away with for it will greatly affect their name and reputation as a designer. Of course, you are making a living here and you would always want the best feedback from others especially from clients and prospective clients.
Today, we will share to you some common mistakes that you have to keep an eye on in order to avoid doing it. These mistakes sometimes makes one less of a professional designer. So, you better take note of it.
1.Failure to use a contract.
In whatever business transactions, it is very necessary to have a contract. This gives an assurance to you and to your client that the things you have agreed will be followed for the duration of the project. Also, most of the clients insist to have a contract for it gives them more peace of mind. It guarantees both parties that you are both on the same track and everything is set in stone.
2.Failure to know your limits.
It is a big mistake if you accept projects which you know you are not really good at. You should know your limits in everything. Aside from your skills, you should be able to give them a time duration which is doable for you. Avoid over committing yourself to a project, thus, giving false expectations for clients.
3.Failure to be always available on-line.
When you are working online and you have clients from the other side of the world, the only easy way to communicate is through the internet. Hence, you should always make yourself available so that you can easily answer them if they have questions and you could get updates from them regarding the project. There are times when your clients want to reach you and you have to be available always.
4.Failure to set own deadlines.
Your client has given you a deadline for the project. It is best to set your own deadline so that you can finish the project even before the given due date. That way, you still have enough time to check the details of the design and incorporate some stuff you’re client will ask. If you won’t set a deadline, there is a big chance that you’ll not hit the client’s deadline.
5.Failure to ask for a down payment.
It doesn’t mean that money is all that matters to you but you are dealing with business here. You have to make sure that your client will continue working with you until you finish the project. You do not want to be spending a lot of time working on a project only to find out that your client doesn’t have the interest to continue it. So, it is important to ask for a donwpayment.
If you follow every design trend, you won’t be able to make your own name. It is not wrong to work according to the trend but you should limit yourself. Remember that trends are like passers-by, they come and go. So to ensure that you’ll always be on the limelight, make your own name in the your design field.
7.Taking criticisms personally.
In whatever we do, there will always be criticisms and it depends on us on how we will deal with it. Some designers are actually happy to get criticism for it is in this manner that they learn to develop and improve themselves as an artist. Just don’t take it personally. Look at the positive side and it will help you to be a better designer.
8.Failure to consider the message, the audience and the usage.
Of course, the purpose of a design is to convey a message. You should ask your client about what message they want to tell others. Also consider the audience. Ask if for what purpose the design is for and who the target audience are so that you can make a design suited to them. You also need to know the medium where your design will be used. You might make a logo which only looks good when used in a letter head but looks pixelated on a billboard. Know all the things and consider it when you make the design.
9.Usage of too many varieties of fonts.
Some designers use a lot of different fonts for a single design. This makes the design look crowded and heavy to the eyes. It is also inappropriate to do that because you will look like a newbie for overusing fonts.
10.Usage of low resolution images.
Have you seen an image printed with a low resolution? It’s not pleasing to see, right? So always use a high resolution when working on a design. If your output won’t look good, it sure will boomerang to you and your client won’t like to work with you anymore.
11.Failure to save files frequently.
This is something that some people usually forget to do. Sometimes, you are so occupied with work that you failed to save it. What will happen if your computer suddenly hangs up or a problem comes up unexpectedly? You’ll lose your design and all your hard work will be brought to nothing. So, while working, make it a habit to save it frequently.
12.Failure to backup files.
It is also important to backup your files so that when something happens to your computer, at least, you’ll have the peace of mind that you work can still be found in your external hard drive and you do not have to work on it again from the top. Back up files each day.
13.Failure to get enough sleep.
Image: graur razvan ionut
Most designers are workaholic and would always try to hit their own deadlines. Some may not even sleep in order to finish everything. But that is not healthy. Always get enough sleep so that you could work on your projects well. Never sacrifice your health for money.
14.Allowing design illiterate clients to lead you.
The customer could be always right but if a client doesn’t know anything about design and you allow him to lead you in everything, for sure you’ll be risking your name as a designer. So, instead of allowing your client to lead the way, consider some of their suggestions and make the design. Then explain things to him that if you did it his way, it won’t appear as pleasing as what you have. Clients will respect that knowing that you know more than them.
Many graphic designers could overlook the things mentioned above. Sometimes, because of being so meticulous, designers could not notice these little things anymore which can actually give a big impact. It is important for every one of us to protect our names and our company, so we would always do away with committing mistakes. We hope that this post will help you in your graphic design career.